Superads connects to your ad accounts and helps you understand your ad performance across multiple channels.
Everything in the product falls into two groups.
The building blocks
Reports, Boards, Scores, Superads AI, and Workflows all currently work on your own ad data.
Inspiration is the one feature that doesn't need your data at all, it's for researching other brands.
Concept | What it is | Needs a connected ad account? |
Report | A view of your ad data, grouped and filtered however you want | Yes |
Board | A collection of reports, used to organize by client, brand, or use case | Yes |
Superads AI | Your performance marketing assistant. Ask questions about your ads data in plan language. Get reasoned answers. | Yes |
Workflows | Scheduled Superads AI output, delivered automatically to Slack or email | Yes |
Inspiration | Browse any brand's Meta ads, current and historical, and save them to collections | No |
Two ways to start
Option A: see your own performance
1 | Connect an ad account |
2 | View, edit or create your first report |
3 | Read your Scores |
Option B: research a competitor first, no setup required
Skip straight to Inspiration. Search for any brand, see every ad they're running on Meta, and save the ones worth studying to a collection. No ad account, no waiting on data sync.
What to explore once you're in
Superads AI — ask questions about your data instead of building a report manually
Workflows — get your weekly creative summary delivered to Slack or email without even logging in
AI tagging — see your ads categorized across dimensions like Asset Type, Value Prop or Emotion.
Sharing — send a report or board link to a client or teammate
Custom breakdowns — group your ads by any attribute in your naming convention
Still need help? Chat with us using the icon in the bottom-right corner of Superads.